When the song was released in February, there wasn't anything else out there like it—a rap song that seamlessly blends maracas right alongside the bounce from L. Ambjaay's style is dexterous and clever, but really more focused on having fun. He's happy to be here and judging by his momentum, so are plenty of listeners. What's most interesting about Ambjaay is how quickly he's found success. Becoming a rapper once he graduated from high school, Ambjaay has made his time count, dropping songs like 's "Shit Talker," which had some local success. He's since been while spurring excitement by teasing new tracks on Instagram. I grew up listening to: "A lot of oldies. My momma was on Mary J. Blige, Michael Jackson, Al Green, things like that.
Enter Watts, Calif. Just two years into rapping, he watched his catchy mix of lyrics in both English and Spanish plus some maracas turn into a smash hit—Spotify streams of 46 million, more than 31 million views on YouTube and No. As a kid, Ambjaay was a fun-loving youth just like anyone.
In a Daffy Duck sweater Jayvon May is trying to recline his chair, but the chair is fighting back. On this nondescript floor of the Sony Music building in Culver City, most of the seats prefer form over function. A kid from the Nickerson Garden Projects of Watts, California, Ambjaay has already accomplished more than people twice his age. For Jaay, age is key to understanding how he fits into L. He was in late middle school in when traffic music first appeared on the SoundCloud pages of artists like Almighty Suspect, FrostydaSnowmann, OneTakeBoyz and the flu-flamming tag team of brothers Drakeo the Ruler and Ralfy the Plug. Traffic music is really a super-category used to group the individual genres -- nervous music, creep music, shit-talking music, etc. Ambjaay was aware of all these originals and recognizes the debt he owes them. It would make me feel good to let my brother hold a couple racks. Homies get upset, people from your hood get upset. Billboard sat down with Ambjaay to speak on his come-up, going hard for his family and more.
The song went viral on the social media platform TikTok in summer , and has since been streamed over 50 million times on Spotify and its music video has been viewed over 43 million times on YouTube. Billboard ranked it 78th on their Best Songs of list. The song is the first charting song by California-based rapper Ambjaay. A longer version of the song was released with more verses before it was cut down for wider commercial release. An official remix of the song was released on October 4, , featuring guest verses from rappers Tyga and Lil Pump.