Subscriber Account active since. Narrator: Taylor Swift dropped an enchanted music video for her new song "Cardigan," the lead single from her surprise eighth studio album, "Folklore. Here's all the hidden meanings and messages you might've missed. Before the video's release, Swift revealed in a YouTube Premiere chat that the song is about "lost romance" and part of the three songs she refers to as "The Teenage Love Triangle. Swift also said that many of the songs on "Folklore" are written from the perspective of fictional characters. And although "Cardigan" sounds like one of these songs, there's still plenty of Easter eggs of her own past. The video begins with Swift playing a piano in what looks like a cabin. The keys are dirty and broken, which suggests it's been a while since they've been played. This could be a hint to the three-year period between her "" and "Reputation" albums, the longest break from music in her career so far. The image also suggests a return to something old and forgotten, which fits with the reminiscing lyrics of the song.
The hissing snake exploding into butterflies, the dozens of dancers in pastel-colored suits, Brendon Urie floating through the sky with an umbrella -- none of these effects in Taylor Swift 's "ME! Music-industry sources estimated its budget in the seven figures. At the Disco , adding that he has no knowledge of Swift's video costs. Labels are shelling out as much as ever on certain videos, in part because they now generate advertising revenue on their own -- compared to MTV, which famously paid nothing.
Let alone, of course, getting sick. But all three locales were created in a soundstage in Los Angeles, Prieto said, to account not just for the visual effects needed to produce such imagery, but to avoid the possibility of a leak. The secrecy around the video extended to the shoot as well. While under normal circumstances, an artist would play their song during production to provide context for the visuals, Swift had mapped everything out to the second beforehand, Prieto said. As a result, the shoot was free of music. Speaking now, after their second pairing in the last six months, Prieto said the feeling is mutual. Do you think this is good? Do you like it?
Taylor Swift emerged as a pop sensation when she was only years old, and her ascent has yet to stop. Following her release of her self-named Taylor Swift album, she's found immense success in the music realm. To celebrate her excellence, here are 15 of her best music videos, ranked accordingly.