A women's suit company has launched a racy new ad campaign featuring women in sleek, tailored suits alongside men in, well, nothing. Dutch suit label Suistudio has taken their slogan "Not Dressing Men" to a whole new level by including buff, butt-naked men in the promo shots for their latest fashion line. The photos show women dressed in well-fitted suits and clearly in a position of power, while the naked men are featured in the background and are almost used as a type of prop. One of the pictures shows a woman sitting on a lounge dressed in a beige suit while she rests her feet on the naked man stretched out beneath her. Another features a woman in a sleek black suit, lounging on a couch with her hand on a man's bare butt. The photos are all set in what looks like a luxury high-rise apartment, with the woman always front and centre and the man in the background or half out of the frame with his face concealed. Enjoy this power suit ladies. The studio is using the campaign as a statement to highlight the sexist way women are commonly portrayed in advertisements, particularly when selling products aimed at men.
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